All posts by living

TalkFusion CEO Bob Reina Provides Tips to Help You Reach Your Customers

In his article Promoting with Purpose: How to Understand Your Audience, founder and CEO of Talk Fusion Bob Reina outlines the steps that businesses can take to make a stronger connection with their customers. Learn more: https://www.forbes.com/sites/quickerbettertech/2010/11/10/talk-really-can-be-cheap/#355f7a864e80

 

Defining the problem that you are solving or the benefit that you are providing for and to your customers, as it is seen from their perspective, will give your customers the feeling that you understand their needs and give your message a more personal impact. Learn more: https://www.engadget.com/2016/12/02/does-the-talk-fusion-app-live-up-to-the-hype/

 

Building a buyer’s persona that is developed around descriptive characteristics such as your customer’s age, interests and hobbies, education levels, income, etc., will enable you to create content that is more personal to the audience that you are trying to reach with your message.

 

Social Media tools such as Facebook and Twitter can be used to gain deeper insight into your customer’s interests and preferences. Study your audience’s postings and messages and take notes of the problems they are experiencing and what they are interested in.

 

Analytics allow you to capture summarized trend data. These tools can give you detailed insights into how customers go about researching solutions to their problems and what type of content provides value to them and how they are interacting with it. Bounce rates can also help you learn from the failures of others about what ‘s already been tried and doesn’t work.

 

Studying your competitors can be a tremendous time-saver that gives you an advantage when reaching out to your customers with your offering’s message. Their shortcomings can reveal market gaps that you can fill. Your competitors’ successes can provide you with a very quick schooling on what works with your market. Learn more: https://www.crunchbase.com/organization/talk-fusion

 

After you’ve researched these areas, you’ll have enough insight to develop a message that will reach your customers at a personal level and make your products and services come to life and provide value to their wants and the problems they are experiencing.

 

Talk Fusion

 

Founded in 2007 by Bob Reina, Talk Fusion serves businesses by helping them distinguish themselves from their competition with marketing plans that increase revenues and the bottom line. Talk Fusion delivers dynamic strategies, making your message more memorable and increasing your customer’s engagement with your content.

Log in here: https://www.talkfusion.com/en/login

Why Mike Baur is a Mover and Shaker

Mike Baur, a Co-Founder and Managing Partner of the Swiss Startup Factory is regarded as a mover and shaker among entrepreneurs. It’s no surprise when he has started such a well-rounded organization committed to helping young startups get the funding that they need as well as the guidance in all aspects of their business. This all comes on the heels of Baur leaving a secure and long-term job in the banking industry where he started from the bottom and worked his way up.

 

Baur has seen it all in the financial markets, having worked in a standard banking system as well as with investment firms. His resume is impressive having worked for USB Wealth Management, Clariden Leu, and Sallfort Privatbank AG as well. This work history has given him just what he has needed to gain valuable experience for both banking and for helping young entrepreneurs start their new businesses from the ground up. His desire to become an entrepreneur as well as to inspire others is what led him to take the leap into starting his own company.

 

His main goal was to be a part of the biggest and best startups in Switzerland, stirring both the minds and creativity of those who worked for others as well as for those who also had been bitten by the entrepreneurial bug. His big startup list includes his passion for Startup DNA, Startup investments and his acceleration program that he formed for the Swiss Startup Factory along with his partners.

 

Every aspect of the SSUF aspires to impact the economy going forward, and leaving the old economy behind. These startups could potentially play a vital role in what makes Switzerland stronger as a country, especially in the digital world. This effort that he has made in the digital markets is a big part of what is known as the fin-tech industry. This new industry has young entrepreneurs working hard to grab their place in the ever-evolving industry.

 

Baur’s massive success has led him to get several invitations as a keynote speaker as well as for his role in giving back through the SSUF. Baur is also striving to get investors involved to help these young startups find their way in their marketplace, so that they can get off to a solid start building their businesses and helping others too.

 

Logan Stout + IDLife + Garmin = Good Health

IDLife is partnering with Garmin to offer a wearable fitness device to all of its customers. Beginning June 1, 2017, IDLife customers will be able to purchase Garmin’s line of vivo activity trackers and the Garmin Index Smart Scale on IDLife.com.

IDLife and Garmin believe that good health is a great deal more than just a number on a scale, good health is a way of life. With that in mind, the wearable fitness device offered by the two companies will connect over wifi and it will measure a multitude of health factors. These health factors include weight, body mass index (BMI), body fat, water percentage, and skeletal muscle mass. With the ability to see all of these different aspects of a their health, people who own this product will have a better idea of the status of their health beyond just the number that is found on a scale.

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Garmin has been in the wearable fitness device market for over ten years and has become one of the leaders in this field. IDLife exists to help people lead healthy lifestyles by offering high-quality, customized vitamins and nutritional products. The combination of these two well-known, well-respected companies makes sense and will provide consumers with the best products to help them on their health journey.

Logan Stout, the founder and CEO of IDLife, has been a huge part of making the company what it is today. Stout is an accomplished business owner, philanthropist, speaker, and leadership trainer and he used many of these skills in making IDLife succeed. Logan Stout has a vision and passion for educating people on the importance of health and wellness and for providing high-quality products to help them succeed on their health journey.

Stout’s passion does not end in helping others succeed in living a physically healthy life. He also wants to help people build their leadership skills so that they can succeed in every facet of life. He has partnered with experts in both leadership and health and wellness to accomplish these goals in his business.

Learn more about Logan Stout: https://www.glassdoor.com/Overview/Working-at-IDLife-EI_IE1155461.11,17.htm

Jason Halpern Makes a Difference in the Lives of Over 650 Ethiopians and Nepalese Locals

Jason Halpern: Real Estate Entrepreneur

Jason Halpern is as handsome as he is accomplished. After taking over the family business, JMH Development, in 2010 Jason has been diligently working. Mr. Halpern is quite the busy man dividing his time and attention between many business projects. He is involved in multiple projects in the state of New York including Townhouses for Cobblestone Hill. He is also involved in Aloft South Beach, a 235 room hotel in South Miami Beach. Aloft South Beach promotes the JMH Development philosophy; it is hotel that has been the product of restoration of historical structures.

Jason Halpern with his Working Mates

In addition to his role as owner and business, Jason Halpern makes time for his philanthropic interests. Jason is strongly involved in the success of the philanthropy, Joel A. Halpern Trauma at Westchester Medical Center, a charity in which he has strong investment. This Level I Trauma Center provides necessary medical care to those in need of medical assistance. The services provided include: open heart surgery, care for burn victims, reattachment of limbs, complex emergency neurosurgical and orthopedic surgery, and care for individuals with internal injury.

Jason Halpern Scale Model

Joel A. Halpern Trauma is not the only charity Jason Halpern is known for promoting. In 2015, Jason expanded his charitable interest by becoming involved in the provision of clean water to Ethiopians and Nepalese locals supplying over 650 individuals with pure water. Jason completed this task by partnering with a global water non-profit promising $20,000 in water donations for every contract signed at Three Hundred Collins. The charitable efforts of Jason Halpern have made a difference in the lives of many.

 

Richard Blair’s Wealth Solutions Work Financially

Many people may ask themselves and wonder just who is the real Richard Blair of Wealth Solutions. On top of that list is Founder and Owner Wealth Solutions, and at the bottom is humble servant to his clients. And, somewhere in between, there is a savvy businessman with a heart of gold. Most importantly, the results of his services more than outweigh the mantle of his status, seven days a week. A deeper look at his present base of operations out of Austin, Texas can explain everything needed to know about what he does and how he does it.

Work comes first. Accordingly, to understand the real Richard Blair one has to know what his business does in its contribution within the world of commerce. Wealth Solutions is an RIA (Registered Investment Advisory) firm. In a nut shell, the people who work under Richard use their expertise to help their clients expand, retain and rearrange the assets that they already have, with the end result being financial growth and abundance for their thoughtful efforts. To be sure, the work that he and his company provide is not a get rich dream or a kick start effort. The work they do is far more centered on designing long-term plans for returns from careful investment.

And, when it comes to the way that Wealth Solutions gets the job done, Richard believes that the best plan is built on three major pillars. By using these pillars he, his team and their company of associates efficiently construct inclusive plans that are formulated to suit individual client needs for the here and now and their retirement future.

The first pillar is all about getting to know where the client is financially. It includes knowing where they need to be and where they would like to go in the future, something like a road map. The second pillar is all about strategy, which calls for some kind of action. The expertise here is to know when to lay in wait and when to take the shot without involving more risk than the client is willing to bare. When all goes according to plan, the rewards for the combination of patience and action payout well. The third pillar is something that no one really likes to do but if they are wise they realize they have to do. And that is to expect the unexpected. That is why the third pillar is based on both long-term and annuity insurance needs.http://creditorweekly.com/index.php/2016/05/26/investment-strategy-with-richard-blair/

CEO Rick Smith And His Securus Advancements

Securus has been on the cutting edge of advancement in the communications industry for some time, and they are working in a field that serves the family and friends of prison inmates. This article explains how someone who works with Securus to call the jails will find the system easier to use, and they may place a number of calls to the jails to reach out to those they love. Anyone who knows someone in jail must have access to their family, and they will find said access when they call with Securus.

Know more: https://www.glassdoor.com/Reviews/SECURUS-Technologies-Reviews-E40390.htm

#1: What Has Rick Done To Improve Securus?

Securus is improving every year with the addition of more video technology, and the company is searching for the simplest ways to add to their network. They wish to release more cameras, and Rick wishes to serve more customers every year. He believes strongly in the video visitations that his company creates, and he knows that families are brought together every day using this brand of technology.

#2: How Does Rick Lead?

Rick leads with a soft touch that allows all his employees to charge their ideas. He wants to hear what is coming next from his business, and he knows that they may serve more people when they are expanding their product line. They allow customers to use a mobile app, and they allow customers to create calls from their computers. Securus wishes to serve a wide swath of the American public, and they wish to be accessible at the same time.

#3: How Does Securus Facilitate Calls?

Securus creates secure phone calls or video calls for all its customers, and it provides customers with a simpler way to speak to family and friends through video. There is no threat of the calls being intercepted, and it is important for all families to call their loved ones as much as possible, and they will find it easier to ensure that they may speak to their loved ones on a regular basis. There is a place in every jail to use the Securus system, and the cameras offer a visitation experience that many people do not get when they cannot visit the jails.

Rick Smith has worked quite hard to help expand Securus, and he wishes to see the company expand more every year. He has left the door open for more technology, and he knows that there will come a time when the company will release new sorts of technology that make phone calls to jails more easily. Someone who must call the jail with a secure line will find Securus easier to use, and they will notice that they have a friend in Securus, Rick Smith and his staff. Read more on PRNewsWire.com.

Women Benefit from Fabletics

Fabletics created a brand that is able to suit the needs of women no matter what their style is, how much time they have or even what their budget looks like. The company wants to be able to cater to all women and wants to show them that they don’t have to spend a huge amount of money just to be able to get what they need from the workouts that they are having. In fact, they can do all of this while they look great. They can also do what they need to so that they can make sure that they are as confident as possible with the looks that the company has.

 

Fabletics created a reverse showroom. Women are encouraged to take the style quiz. The quiz is amazing in that it helps them find out what their athletic style is and what will work with their different activities that they are able to do. The quiz also helps them find the outfits that will work just perfect for them. The best part about the style quiz is that women are also able to get more out of the options that they have because the stylists choose outfits that are going to work out for them. The outfits are based on the style quiz and what they are able to get out of it.

 

For most people who are getting what they can out of the Fabletics brand, everything pays off. They are able to get more out of the options that they have because of the reverse showroom and because they are able to get sent items that they need. Everyone should consider taking the style quiz even if they think that they are not going to buy the outfits. It gives you a chance to see which ones will work great for you.

 

Both A Foodie Stays Fit and The Krazy Coupon Lady took the style quizzes. They were both interested in the options that Fabletics had and that prompted them to create a review that wasn’t sponsored by the company. They did this so that they could share their own opinions and not have to worry about what the company wanted them to say. It allowed them the chance to do more with the options that they had and to be able to get more out of the things that they were doing with the company.

EOS Lip Balm Reigns Supreme

EOS lip balm as a product that is just about everywhere. It is almost impossible to go into a Target grocery store or cosmetics store without seeing this type of lip balm. It has become insanely popular in a short amount of time, and the people that are the most pleased with this are part of the millennial crowd.

Teenagers and young adults are finding this to be one of the best brands of lip balm on eBay and Amazon because it is flavorful and their favorite celebrities are utilizing it. It has become something that has been endorsed by celebrities through social media.

It is not uncommon to see someone like Kim Kardashian or Miley Cyrus pulling this out of their purse. It is the brand that has managed to gain attention because it looks different. In a market where most products simply duplicate the tube shaped lip balm container, EOS broke the mold by creating a sphere shape lip balm container that was looking like something from a totally different product line.

It does not look like typical lip balm, and this may be the thing that has enticed people that have noticed it in stores. It is hard to overlook, and most people simply want to try it out for themselves. It is the lip balm that has become popular as a decoration item as well. It is relatively easy for people to utilize EOS products for decorating because it’s a decorative looking product.

This is a company that is taking a huge lead in the lip balm industry. Consumers are impressed with the variety, and they have become fans of this brand that is now overshadowing Chapstick. This is a big deal because Chapstick has been known as the industry long for as long as older people remember using lip balm.

https://skincare-au.com/collections/eos

Mike Heiligenstein Addresses MoPac as a Mobility Solution in Austin

From the analysis, the American-Statesman predicted increased traffic in Austin area. As such, they advised on the need for implementation of tech models. According to Supply Chain Digital, in response to that, Mike Heiligenstein appreciated the statesman for highlighting the issue.

Mike is an influential leader in the Central Texas Regional Mobility Authority, where they endeavor in addressing traffic woes. There are several mobility solutions that they implement. He cites 183A Toll Road that they constructed in Cedar Park and Leander. Clearly, the road has continually served critical roles in preventing commotion on the roads despite the population’s exponential growth.

Details Concerning the MoPac Express Project

Although it is not possible to eliminate traffic entirely, they are working towards constructing express lanes. The project aims at establishing variable tolling to help in the management of traffic flow. The system employs high-end technology, to synchronize the source and demand for easy prediction of traffic movement.

Once the project succeeds, people will find the roads being convenient for those in a hurry. That Express Lane is expected to move fast even when the other lanes could be crawling. The privately founded agency operates locally. It was initiated by the people of Williamson and Travis Counties. Their primary business is to design perfect tech concepts to curb transportation distresses.

Personal Information Concerning Mike Heiligenstein

Mike serves on the Central Texas Regional Mobility Authority as the Executive Director. He attended the University of Texas for his government degrees. As well, he went further to pursue a Master’s of government, and a Master’s in business administration. Mr. Heiligenstein has been in the transit industry for some time now.

He is passionate about improving infrastructure and helping solve the traffic problems. In his service, Mike has mostly served the people of Williamson and Austin Counties. Learn more about Mike Heiligenstein: http://www.bizjournals.com/austin/news/2016/12/15/transit-experts-offer-solutions-for-williamson.htm

His extensive experience helps him a lot in coming up with solutions, as he identifies with the people’s problems. Even when the statesman raises the traffic concerns, Mike agrees with them and confesses there is a lot more that they have in store.

Conclusion

The Central Texas Regional Mobility Authority seeks to partner with the Texas Department of Transportation. They are also inviting other parties with a stake of beating traffic problems.

Although they operate locally, they ensure maximal accountability. As well, they are solution-minded and devoted towards inclining to technology. Most importantly is that he lives in the local surrounding. He experiences the challenges, which motivates his passion for pursuing solutions.

Medical Expert – Rick Shinto

Innovacare knows that success can be accomplished by providing quality medical care to its clients. The medical institution puts more strength on employing professional to drive the growth and the stability of the organization. According to Rick Shinto, the Chairman of the organization, team work, excellent communication, good work relation, and clear vision are the recipe for success in any organization in the world. Rick Shinto has been leading the medical facility to provide transparent services as well as products to its clients. Rick says that without transparency, the firm cannot expand. Rick further mentioned that this is all about Innovacare.

Ever since its foundation, Innovacre has been experiencing tremendous growth, and it now delivers its medical services in two subsidiary facilities which are; PMC Medicare Choice Inc., and Puerto Rico: MMM Healthcare. The two medical care facilities also promote the well-being of its patients as they provide quality health services. PMC and MMM Healthcare facilities ensure 90% customer satisfaction services. In 2011, the two institutions were honored to be receiving the NCQA accreditation. The NCQA accreditation is only offered when an organization meets and exceeds the required standard by the body. Read more about Rick on Businesswire.

Rick Shinto is a leader in the healthcare sector. Rick is the President of Innovacare and brings change in the facility with his vast experience he has gained while serving in the industry. Rick Shinto has not only served in Innovacare, but he has been a leader at Aveta Inc. During his tenure in the organization, Shinto was honored the Ernst& Young Entrepreneur of the year. Ernst& Young is an award-giving team which has the primary mandate of recognizing and honoring those individuals who have shown commitment to quality in their work. After his high school graduation, Shinto joined the State University of New York where he studied and graduated with a degree in medicine. He later earned his B.S from the University of California.

After his graduation, he began his career serving in South California as an Intern. Before moving to Orange County, he acted as a Medical Management‘s Vice President. He later joined Cal Optima Health plan working as the Chief Medical Officer of the medical facility. Dr. Shinto has gained much experience in the medical industry with him serving several other institutions including Medical Pathways Management Company as the Chief Medical and Operating Officer, as well as NAMM California. Learn more at Intelius about Rick.