Category Archives: Technology

Gregory Aziz; The Man Who Restored National Steel Car’s Glory

Gregory Aziz is the Chief Executive Officer and Chairman of one of the biggest railroad freight car manufacturing and engineering firms in the world. National Steel Car is a firm located in Hamilton, Ontario, Canada. It is, in fact, the biggest manufacturer of rolling stock in Canada.

 

Founded in 1912 by John Morison and other investors the firm is a subsidiary of the National Industries Incorporation. The company started operating first from Hamilton, Ontario. Within a short time of operation, the firm was able to surpass the expectations of all the investors. At that time, it was only manufacturing rolling stock. From 1913, the National Steel Car started producing boxcars for the Canadian Pacific Railway. The firm also started receiving orders from the National Northern Railway.

 

Since its inception, National Steel Car had been experiencing good business until the 1930s when business starts slowing down and they started getting very few orders or none at all. It was World War II that revived the firm’s business.

 

National Steel Car was then sold to Dofasco in 1964 and again sold to Hamilton Corporation National Industries in 1994. A company owned by Greg James Aziz.

 

Born on April 30, 1949, in London, Ontario, Greg Aziz attended Ridley College. Upon completion, James Aziz joined the University of Western Ontario where he majored in Economics. Greg Aziz joined Affiliated Foods, his family’s business, in 1981. While he was there he was able to grow the firm to become one of the biggest wholesale importers and exporters of fresh foods.

 

In the 1980s and 90s, Greg James Aziz worked in various banking facilities in New York. It was 1994 that he bought National Steel Car from Dofasco. At that time, he had only one goal in mind and that was to restore the glory National Steel Car once had. True to this, Gregory J Aziz actually made it happen. By 1999, National Steel Car’s manufacturing capacity grew from 3500 cars per year to 12,000 cars per year. Moreover, employment opportunities at the firm increased from 600 to close to 3000. All of this was made possible through Gregory James Aziz’s hard work, ability to build a great team and investments both in terms of capital and manpower. Go Here for related Information.

 

Other than building railcars, National Steel Car plays an integral role in the Hamilton community by sponsoring various charities. The Hamilton Opera, the Salvation Army, and the United Way are some of these charities. Together with his wife Gregory J Aziz, are great philanthropists. The two actually sponsor the Royal Agricultural Fair, Canada’s most prominent agricultural fair

TalkFusion CEO Bob Reina Provides Tips to Help You Reach Your Customers

In his article Promoting with Purpose: How to Understand Your Audience, founder and CEO of Talk Fusion Bob Reina outlines the steps that businesses can take to make a stronger connection with their customers. Learn more: https://www.forbes.com/sites/quickerbettertech/2010/11/10/talk-really-can-be-cheap/#355f7a864e80

 

Defining the problem that you are solving or the benefit that you are providing for and to your customers, as it is seen from their perspective, will give your customers the feeling that you understand their needs and give your message a more personal impact. Learn more: https://www.engadget.com/2016/12/02/does-the-talk-fusion-app-live-up-to-the-hype/

 

Building a buyer’s persona that is developed around descriptive characteristics such as your customer’s age, interests and hobbies, education levels, income, etc., will enable you to create content that is more personal to the audience that you are trying to reach with your message.

 

Social Media tools such as Facebook and Twitter can be used to gain deeper insight into your customer’s interests and preferences. Study your audience’s postings and messages and take notes of the problems they are experiencing and what they are interested in.

 

Analytics allow you to capture summarized trend data. These tools can give you detailed insights into how customers go about researching solutions to their problems and what type of content provides value to them and how they are interacting with it. Bounce rates can also help you learn from the failures of others about what ‘s already been tried and doesn’t work.

 

Studying your competitors can be a tremendous time-saver that gives you an advantage when reaching out to your customers with your offering’s message. Their shortcomings can reveal market gaps that you can fill. Your competitors’ successes can provide you with a very quick schooling on what works with your market. Learn more: https://www.crunchbase.com/organization/talk-fusion

 

After you’ve researched these areas, you’ll have enough insight to develop a message that will reach your customers at a personal level and make your products and services come to life and provide value to their wants and the problems they are experiencing.

 

Talk Fusion

 

Founded in 2007 by Bob Reina, Talk Fusion serves businesses by helping them distinguish themselves from their competition with marketing plans that increase revenues and the bottom line. Talk Fusion delivers dynamic strategies, making your message more memorable and increasing your customer’s engagement with your content.

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